Tuesday, January 16, 2007

Checking Out the Competition: Non-Profits on the Web

Here's one way to jump-start your thinking about how your non-profit can make use of web 2.0 strategies. Take a look at these organizations.

"These charities were chosen for their excellence in online storytelling and collaboration with their donors. We didn't play favorites to one cause over another, nor did we look at their fundraising goals or number of members. Instead, these organizations are winners because of their web 2.0 smarts and a willingness to engage their constituents far beyond asking them to dig into their pockets.

These are organizations that give their volunteers and members a voice and get out of the way. They're pros at mobilizing awareness online. They're experimenters. Innovators. On a mission. They're fearless."

Collage by MMMonica

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